Week 1 — Foundations You set up CLAUDE.md (the file that tells Claude who you are, how you work, what rules to follow) and Voice Lab (which trains Claude to write in your voice). Walk away with:your own AI operating doc + voice-trained Claude. Week 2 — Landing Page Skill Stack You go from idea to deployed landing page on your own domain. No coding. Just describing what you want. Walk away with:a live URL like yourname.com. Week 3 — Lead Magnet Factory You build a system that creates lead magnets and delivers them automatically. Walk away with:a working magnet funnel pulling email opt-ins. Week 4 — Free Tool Generator You build a live interactive tool. A LinkedIn audit. A pricing calculator. A quiz. Whatever fits your offer. Walk away with:a deployed interactive asset that captures leads. Week 5 — Lead Research Workflow You turn a list of names into a hyper-targeted, scored prospect database. Walk away with:a research workflow you can run on any list. Week 6 — Email Nurture Sequences You build 5-email sequences and schedule them straight into your ESP. Walk away with:a live nurture sequence warming up prospects automatically. Week 7 — Marketing Dashboard You build a private dashboard that ties every metric together. Walk away with:an insight machine for your business. Week 8 — Capstone Showcase You tie it all together and show what you built. Walk away with:a complete marketing system running on Claude Code. |